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Haunted tissue

Packaging

Challenge:

As a constant exercise, we force our eyes and minds to see the most ordinary object as the most amusing one. So, for this project we had the challenge to transform a simple tissue box into playfull packaging.

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Play:

We got inspired in ghosts and haunted houses. We asked ourselves what would happen if tissues became ghosts and the tissue box a haunted house.To develop the project we decided to take a step further and use the papercraft technique to give a more playful sensation to the illustration.

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Learnings:

Having a good concept helps to entirely transform the perception and experience of a package. If you add the right graphic design technique and you can maximize the results.